amika

seals in moisture - spray your way to rehydrated curls, coils + waves.

the kure bond repair shampoo: a bond repair shampoo that gently cleanses, while resulting in 87% more repair*, 55% less breakage* + 2x stronger* hair after one use. *compared to control when shampoo and conditioner are used as a system, clinically tested

oil-to-foam purifying pre-wash that breaks down build-up + refreshes the scalp without stripping

volume that packs a performance: clinically proven for instant + all day root lift that lasts all day* *based on a visual expert grading evaluation of 31 subjects

normcore signature shampoo: a sulfate-free shampoo that gently cleanses—without stripping moisture—and infuses strands + scalp with hydrating coconut acid to promote silky-soft hair.

Instantly reduces frizz by 73%*

full size! normcore signature shampoo + conditioner: packed with good-for-hair vitamins + antioxidants, this nutrient-rich shampoo + conditioner results in clean, nourished hair, leaving strands 7x more conditioned.* *clinically proven, when used as a system.

Deeply condition, hydrate and restore dry hair to its natural vibrancy and health with this replenishing treatment.

like a cool drink of water for your hair, this mask quenches hair's thirst. the rich, moisturizing formula provides superior hydration leaving hair manageable, soft, and shiny for days.

dry, brittle hair: spray onto strands that look + feel dry, brittle, or dull + feel your hair get softer, stronger + more moisturized in seconds.

dry, brittle hair: spray onto strands that look + feel dry, brittle, or dull + feel your hair get softer, stronger + more moisturized in seconds.